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Fortuna Entertainment Group public offering: positive market reaction


The securities referred to herein have not been and will not be registered under the US Securities Act of 1933, as amended (the "Securities Act"), and may not be offered or sold in the United States or to US persons unless the securities are registered under the Securities Act, or an exemption from the registration requirements of the Securities Act is available.  No public offering of the securities will be made in the United States.

Fortuna Entertainment Group public offering: positive market reaction

Offer Price at EUR 4.30
Final Number of the Offer Shares is 18,200,000
Conditional trading at PSE begins on Friday 22 Oct

AMSTERDAM – Fortuna Entertainment Group N.V. (“Fortuna” or the “Company”) today announces the final pricing of its Sale Shares and New Shares at EUR 4.30 per share (the “Offer Price”). The size of the Offering, including shares subject to the Over-Allotment Option, amounts to EUR 78.26 mil. The interest and demand positively surprised the Company.

Key Highlights

  • The Offer Price per share for institutional and retail investors is set at EUR 4.30.
  • The Offer Price converted to Polish złoty (for payments in the Polish public offering) is PLN 17.00 based on the official exchange rate at 3.9533  PLN/EUR [1]. The Offer Price converted to Czech crowns (for payments in the Czech public offering) is CZK 105.52 based on the official exchange rate at 24.54 CZK/EUR [2].
  • A total of 18,200,000 Offer Shares of the Company have been allotted in the base offering, including 2,000,000 newly issued shares, which will represent 35% of the issued capital of Fortuna.
  • At the Offer Price, the total value of the Offering (including the Over-allotment Option) is EUR 78.26 million, corresponding to the maximum market capitalisation of EUR 223,6 million.
  • Total demand for shares in the retail Offer in Czech, Poland and Slovak Offering amounted to almost EUR 13 million. 1.82 million shares were allocated to retail investors. The whole Offering was oversubscribed nearly twice at the Offer Price.
  • Fortuna intends to use the net proceeds of the sale to launch a lottery project in the Czech Republic. Any remaining proceeds will be used to increase the cash resources of the Company.
  • Trading on the Prague Stock Exchange is expected to commence on 27 October 2010 and on the Warsaw Stock Exchange on 28 October 2010. Conditional Trading on the main market of the Prague Stock Exchange starts on Friday, 22 October, under the symbol “FORTUNA”.

[1] As determined by the National Bank of Poland on 21 Oct 2010

[2] As determined by the Czech National Bank on 21 Oct 2010

Jiří Bunda, Chairman of the Management Board and CEO of Fortuna Entertainment Group, comments: “We welcome new shareholders of Fortuna onboard. We want them to be sure that we as the management are strongly committed to maximising the value of their investment in upcoming years. Listing provides us with a capital base for the successful launch of the lottery project in the Czech Republic, one of the most promising development projects of Fortuna.

Jozef Janov, Chairman of the Supervisory Board of Fortuna Entertainment Group, said: “The last two weeks were very demanding. During the roadshow we visited 78 institutional investors and made two retail presentations in five countries. We have flown more than 10,000 km and we were positively surprised at the interest of investors in Fortuna shares. The major demand came from institutional investors (pension funds, asset managers, private banking and insurance companies) in Poland, the Czech Republic, Austria and the UK. Special funds from Scandinavia with experience of the betting industry and the lottery business joined the group as well. We are very happy with such a successful result of the IPO process with which we were engaged for more than half year.”

About Fortuna Entertainment Group
Fortuna Entertainment Group is the largest Central and Eastern European operator of fixed-odds betting (measured by total amounts staked at retail points of sale). Established in 1990 in the Czech Republic, the Company has gradually grown into a multinational group expanding on the Slovak and Polish markets.

The founding company, FORTUNA sázková kancelář, a. s., was established in 1990 in Prague. Terno, a. s. was founded a year later in Slovakia. In 2005 the investment group Penta became the owner of both companies and took over the Polish betting company Profesjonał in the same year. All the companies were eventually consolidated under a single brand.

Fortuna has become the standard-setter and trend-setter in the fixed-odds betting segment due to its established 20-year track record on the Central European market. The group continuously invests in the development of new products and the expansion of its retail distribution channels. The Group aims to bring entertainment to customers who love sport – to those who pursue sports activities, follow sports events, and bet on their favourite teams and players. Fortuna currently operates more than 1,300 betting outlets in three countries.

The Group continuously monitors regulatory updates and business opportunities in Central and Eastern Europe. The Group has developed the betting and game platform FortunaWin, enabling the Group to offer its products in new markets. Currently, the new online platform offers its betting and gaming products to customers in Hungary.

The Company’s strong position is supported by a team of experienced bookmakers with thorough knowledge of the local markets as well as a broad and in-depth understanding of the sport we follow globally. The Company operates a sophisticated risk management platform based on original know-how and the best available international technologies.

Further Information:

Fortuna Entertainment Group N.V. 
Vladan Crha
Tel.: +420 739 607 562
Email: [email protected]

Bison & Rose
Vladimír Bystrov
Tel.: +420 777 130 788
Email: [email protected]

Genesis PR
Eliza Misiecka
Tel.: +48 601 073 735
Email: [email protected]

This publication is for promotional purposes only and under no circumstances shall constitute or form part of, and should not be construed as, any offer for sale or subscription of, or solicitation of any offer to buy or subscribe for, any securities of the Company in the United Kingdom, the United States, Australia, Canada or Japan (or in any jurisdiction to whom or in which such offer or solicitation is unlawful), nor should it or any part of it form the basis for a decision to invest in securities of Fortuna Entertainment Group N.V. (the “Company”).

The offering prospectus (the “Prospectus”) prepared in connection with the offering and admission of the Company’s shares to trading on the Warsaw Stock Exchange (the “WSE”) and the Prague Stock Exchange (the “PSE”) is the sole legally binding document containing information on the Company and the public offering of its shares in the Czech Republic, Slovakia and Poland (the “Offering”). The Prospectus was approved by Autoriteit Financiële Markten (the “AFM”), the Netherlands Authority for the Financial Markets, and was made available to the public once all the conditions provided under Art. 37 of the Polish Public Offering Act dated 29 July 2005, under Art. 125d(2) of the Slovak Act No. 566/2001 Coll. on Securities and Investment Services and on Amendment to and Supplementation of Certain Acts (Act on Securities), as amended, and under Art. 36f(1) of the Czech Act No. 256/2004 on Undertakings in the Capital Market had been met, i.e., once the Polish Financial Supervision Authority was notified by the AFM of the approval of the Prospectus and received a certificate of the approval of the Prospectus along with the Prospectus and, a translation of its summary into Polish and the Czech National Bank was notified by the AFM of the approval of the Prospectus and received a certificate of the approval of the Prospectus along with the Prospectus and a translation of its summary into Czech and the National Bank of Slovakia was notified by the AFM of the approval of the Prospectus and received a certificate of the approval of the Prospectus along with the Prospectus and a translation of its summary into Slovak.

The Prospectus in electronic form is available on the following websites: of the Company (, of Slovenská sporiteľňa, a.s. (, of Česká spořitelna, a.s. (, of brokerjet České spořitelny, a.s. (, of the Warsaw Stock Exchange (, and of the AFM (

Printed copies of the Prospectus are available at the Company’s offices in the Netherlands and at the registered offices of Česká spořitelna, a.s. in the Czech Republic, Slovenská sporiteľňa, a.s. in Slovakia, brokerjet České spořitelny, a.s. in the Czech Republic and UniCredit CAIB Poland S.A. in Poland as well as at the customer service points of Centralny Dom Maklerski Pekao S.A. and Dom Maklerski Pekao in Poland.



Petr Šrain

PR manager, Spokesperson
Tel.: +420 267 218 195
Mobil: +420 739 607 527
E-mail: [email protected]

These contacts are primarily for journalists. Therefore, unfortunately, we can not guarantee that we will be able to react to non-media enquiries within the desired deadline. If you are a Fortuna customer, you can also send your question to [email protected] or connect with us some other way. Thank you for your understanding.